Motion graphics are the secret hack in taking your business to the next level. Few brands have the consistency in their content to raise eyebrows and captivate audiences. The reason motion graphics are highly rated is because even something as simple as an animated logo can be reused across all your content, giving consistency and legitimacy to your brand.
Motion graphics can help tell a story, trigger emotive responses or even help with video structure, there really is no limit. Using motion graphics in your content can help elevate your brand, as you can have short stingers (transitions) to help pacing, lower thirds (introducing graphics) to help provide context, and animation to make your logo stand out and easily recognisable.
Our motion graphics team are highly skilled and creative, always thinking of new ways to push animation boundaries in order to get your brand looking as sleek as it can. Check our portfolio, there really is no better place in Northampton to get motion graphics.
Motion Graphics Case Study: Fresh Productions
Our friends at Fresh Productions asked us to create an informative, but engaging showreel that would highlight their services in a creative way. We got to work instantly, exploring different styles, finding which one would fit best.
We decided to go with a motion graphics heavy approach to this showreel, with relevant videos to show the services. The client didn’t have a great deal of footage, so we believed the motion graphics would tie the video together nicely. We edited the title sequence to an upbeat instrumental to give the titles weight and help move the video along.
The finished project was a showreel that had a good pace, lots of information, and most importantly, quality content. It was good to see the reel making it to their website and social media. Fresh told us it was a great experience from start to finish and they were very happy with the finished product.